Wednesday, May 16, 2007

corporate identity: separated at birth

BSCO Design Matters can't be the first to have noticed the similarities between the at&t logo, and the New Citizens Bank logo:

Comments? It's not very imaginative, is it? Perhaps it's time to introduce a bell...

Saul Bass, are you watching?

1 comment:

studiosmith said...

Perhaps it’s just my take on matters, but to me banks, by and large, have the largest collective of crap logos in the business world. Fifth Third is an example, but catch yourself to and from work and see if you agree. I have noticed that a large percentage of bank logos are poorly done. Again, this may just be my experience, and the fact that I live in rural America where every town has a yocal bank branch. Anyone share my observation?